Driving online
growth with
The difference we make
56%
more new customers
67%
overall revenue growth
37%
increase in digital revenue
28%
growth in PPC revenue
Start-Rite is a quintessentially British high street brand.
Built on a wholesale distribution model, Start-Rite came to more2 to grow and scale their direct-to-consumer business quickly and profitably.
We help the team to set ambitious annual growth targets, create strategic digital campaigns, and optimise marketing spend to maximise profitability.
PPC optimisation
Driving annual revenue growth by 28% by increasing customer value and reducing recruitment cost
Holistic digital campaigns
Targeted, data-led digital campaigns drive overall revenue growth by 56%
Customer acquisition
Recruited 10,000 new customers annually at a historically low acquisition cost
Customer reactivation
Create data-driven programmes to reactivate lapsed customers
Robust forecasting
Data-driven forecasting drives all growth planning and aligns teams on key growth drivers
The Results
Digital growth: Drove online revenues by 37%
PPC: Increased revenue by 28% for the same spend, significantly increasing customer value and reducing cost.
Profitable customer acquisition: Reduced cost per acquisition to £10 per new customer, dramatically improving profitability and unlocking growth
Facebook: Recruited 10,000 new customers in the first 12 months of working together, at a historically low cost
Increased repeat orders: Our data-driven reactivation programmes increased second-order rates by 36%.
