The difference we make
56%
more new customers
67%
overall revenue growth
37%
increase in digital revenue
28%
growth in PPC revenue
Start-Rite is a quintessentially British high street brand.
Built on a wholesale distribution model, Start-Rite came to more2 to grow and scale their direct-to-consumer business quickly and profitably.
We help the team to set ambitious annual growth targets, create strategic digital campaigns, and optimise marketing spend to maximise profitability.
![start rite high street](https://www.more2.com/hubfs/More2%20website%20move%20images/Other%20Images/startrite2.jpg)
PPC optimisation
Driving annual revenue growth by 28% by increasing customer value and reducing recruitment cost
Holistic digital campaigns
Targeted, data-led digital campaigns drive overall revenue growth by 56%
Customer acquisition
Recruited 10,000 new customers annually at a historically low acquisition cost
Customer reactivation
Create data-driven programmes to reactivate lapsed customers
Robust forecasting
Data-driven forecasting drives all growth planning and aligns teams on key growth drivers
The Results
Digital growth: Drove online revenues by 37%
PPC: Increased revenue by 28% for the same spend, significantly increasing customer value and reducing cost.
Profitable customer acquisition: Reduced cost per acquisition to £10 per new customer, dramatically improving profitability and unlocking growth
Facebook: Recruited 10,000 new customers in the first 12 months of working together, at a historically low cost
Increased repeat orders: Our data-driven reactivation programmes increased second-order rates by 36%.
![start rite results](https://www.more2.com/hubfs/More2%20website%20move%20images/Other%20Images/smart-in-classrooms-classic-school-shoes.jpg)