customer lifecycle



The difference we make



revenue growth


higher average order value


greater order frequency


Why did L'Oréal choose more2?


Established in 1909, L’Oréal is the world’s largest cosmetics company.

We help L'Oréal to harness their customer data to drive marketing performance, predict customer behaviour, and increase customer value.




The results

Customer lifecycle management: L'Oréal is now equipped to implement data-driven customer lifecycle management communications to boost customer retention and increase spend per customer. 

Measurement and optimisation: Robust measurement and CRM optimisation drives holistic growth across channels using optimised touch points, channels, frequency, offers, and content.

Reporting: Granular automated reports across 13 brands provide deeper insight into the customer base, fueling future growth and supporting investment decisions. 

L'Oreal results

Want to grow like L'Oréal?


We work with over 100 brilliant brands to help them grow quickly, sustainably, and profitably.

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