To make confident decisions, execute more intelligent and profitable campaigns and measure confidently, you need a single source of truth.
Without changing any of your systems or solution, we build you a best in class Customer Data Platform, integrating all relevant data sources – empowering and future proofing you.
We interpret your data into actions that make commercial sense. Unrestrained by limited systems capabilities, you have the power of machine learning and data analysts with experience of working with over 200 clients just like you.
Driving sustainable business growth, we uncover what drives your customer’s behaviour and predict their future actions with accuracy. With unrivalled market experience and data science, we focus not just on new customer acquisition, but making every customer more valuable to you.
You can do all the fancy marketing you like but if it’s losing you money then you’re just being a busy fool. And no-one wants that. So what should you do?
Air miles have long been both a covetable status symbol for consumers and a great way for airlines to reward their guests. The phenomenon is such that a Hollywood myth has sprung up claiming that fliers who hit 10 million air miles are given lifetime executive status and get their name on a plane.
Customer reactivation is a great way to keep building your volume of active customers. And it’s much less expensive than acquiring new customers. Win-win.
Identifying which solution is right relies on you having a real understanding of the root cause of your challenges, identifying new opportunities, and measuring your success against the right metrics – and not just the ones native to your technology stack.
For every struggling retailer facing administration there is a company like Joules Clothing or Hush that continues to deliver double-digit growth. So what can the travel industry learn from these companies?