---
title: "Case Study: How Start-Rite grows online with more2"
description: more2 helps Start-Rite to set ambitious annual growth targets, create strategic digital campaigns, and optimise marketing spend to maximise profitability.
image: https://www.more2.com/hubfs/More2%20website%20move%20images/Other%20Images/Start-Rite-Homepage-Slider-min.jpg
---

 

# **Driving online**

# ** growth ****with**

 

**![Start-Right-Logo-White](https://f.hubspotusercontent10.net/hub/5979562/hubfs/Start-Right-Logo-White.png?width=360&height=44&name=Start-Right-Logo-White.png)**

 

## The difference we make

 

56%

more new customers

67%

overall revenue growth

37%

increase in digital revenue

28%

growth in PPC revenue

## Start-Rite is a quintessentially British high street brand.

## Built on a wholesale distribution model, Start-Rite came to more2 to grow and scale their direct-to-consumer business quickly and profitably.

## We help the team to set ambitious annual growth targets, create strategic digital campaigns, and optimise marketing spend to maximise profitability. 

![start rite high street](https://www.more2.com/hubfs/More2%20website%20move%20images/Other%20Images/startrite2.jpg)

**

### PPC optimisation

Driving annual revenue growth by 28% by increasing customer value and reducing recruitment cost

**

### Holistic digital campaigns

Targeted, data-led digital campaigns drive overall revenue growth by 56%

**

### Customer acquisition

Recruited 10,000 new customers annually at a historically low acquisition cost

**

### Customer reactivation

Create data-driven programmes to reactivate lapsed customers

**

### Robust forecasting

Data-driven forecasting drives all growth planning and aligns teams on key growth drivers

# **The Results**

**Digital growth: **Drove online revenues by 37% 

**PPC:** Increased revenue by 28% for the same spend, significantly increasing customer value and reducing cost.

**Profitable customer acquisition: **Reduced cost per acquisition to £10 per new customer, dramatically improving profitability and unlocking growth

**Facebook:** Recruited 10,000 new customers in the first 12 months of working together, at a historically low cost

**Increased repeat orders: **Our data-driven reactivation programmes increased second-order rates by 36%.

![start rite results](https://www.more2.com/hubfs/More2%20website%20move%20images/Other%20Images/smart-in-classrooms-classic-school-shoes.jpg)

# Ready to see how we can help your business? 

## We work with over 100 brilliant brands to help them grow quickly, sustainably, and profitably.

## We're proud of the work we do and the results we deliver - get in touch today and let's see how we can help you!