--- title: more2 Blog | Sophie Colquhoun description: more2 news and insights --- # **Insights** ## Sophie Colquhoun ### Recent Posts [![](https://www.more2.com/hs-fs/hubfs/Lucy%20Podcast.png?height=630&name=Lucy%20Podcast.png) ](https://www.more2.com/blog/podcast-lucy-greenwood-cofounder-lucy-yak) ## [Podcast: Lucy Greenwood, Co-Founder of Lucy & Yak](https://www.more2.com/blog/podcast-lucy-greenwood-cofounder-lucy-yak) May 3, 2024 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) Our latest Industry Leaders episode is out now with Lucy Greenwood, Co-Founder of [Lucy & Yak! ](https://lucyandyak.com/) [Read More](https://www.more2.com/blog/podcast-lucy-greenwood-cofounder-lucy-yak) [![](https://www.more2.com/hs-fs/hubfs/Giles%20Mountford%20Podcast.png?height=630&name=Giles%20Mountford%20Podcast.png) ](https://www.more2.com/blog/podcast-giles-mountford-hall-woodhouse) ## [Podcast: Giles Mountford, Drinks Marketing Manager, Hall & Woodhouse](https://www.more2.com/blog/podcast-giles-mountford-hall-woodhouse) February 28, 2024 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) This week on our podcast is [Giles Mountford](https://www.linkedin.com/in/giles-mountford/), Drinks Marketing Manager at [Hall & Woodhouse.](https://www.hall-woodhouse.co.uk/) [Read More](https://www.more2.com/blog/podcast-giles-mountford-hall-woodhouse) [![](https://www.more2.com/hs-fs/hubfs/Duncan%20Podcast.png?height=630&name=Duncan%20Podcast.png) ](https://www.more2.com/blog/podcast-duncan-rutherford-head-of-ecommerce-ee) ## [Podcast: Duncan Rutherford, Head of Ecommerce, EE](https://www.more2.com/blog/podcast-duncan-rutherford-head-of-ecommerce-ee) February 8, 2024 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) Our latest Industry Leaders episode is out now with [Duncan Rutherford,](https://www.linkedin.com/in/duncan-rutherford-/) Head of Ecommerce at[ EE.](https://store.ee.co.uk/) [Read More](https://www.more2.com/blog/podcast-duncan-rutherford-head-of-ecommerce-ee) [![](https://www.more2.com/hs-fs/hubfs/Chris%20Goward%20Podcast.png?height=630&name=Chris%20Goward%20Podcast.png) ](https://www.more2.com/blog/podcast-chris-goward-president-conversion) ## [Podcast: Chris Goward, President & Strategic Advisor, Conversion](https://www.more2.com/blog/podcast-chris-goward-president-conversion) January 5, 2024 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) We're delighted to be back with our Industry Leaders Podcast for 2024! This week, we spoke to [Chris Goward,](https://www.linkedin.com/in/cgoward/) President and Strategic Advisor at [...](https://conversion.com/) [Read More](https://www.more2.com/blog/podcast-chris-goward-president-conversion) [![](https://www.more2.com/hs-fs/hubfs/Hector%20Podcast.png?height=630&name=Hector%20Podcast.png) ](https://www.more2.com/blog/podcast-hector-hughes-co-founder-at-unplugged) ## [Podcast: Hector Hughes, Co-Founder, Unplugged](https://www.more2.com/blog/podcast-hector-hughes-co-founder-at-unplugged) September 26, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) [Unplugged](https://unplugged.rest/) help the always on, switch off with their digital detox cabins. With 20 cabins around the UK, 1-2 hours from city life, you're encouraged... [Read More](https://www.more2.com/blog/podcast-hector-hughes-co-founder-at-unplugged) [![](https://www.more2.com/hs-fs/hubfs/Neil%20Campbell%20Podcast.png?height=630&name=Neil%20Campbell%20Podcast.png) ](https://www.more2.com/blog/podcast-neil-campbell-chief-growth-officer-at-smol) ## [Podcast: Neil Campbell, Chief Growth Officer at smol](https://www.more2.com/blog/podcast-neil-campbell-chief-growth-officer-at-smol) August 4, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) This week on the Industry Leaders podcast we have [Neil Campbell,](https://www.linkedin.com/in/neilcampbell/) Chief Growth Officer at [smol.](https://smolproducts.com/)  [Read More](https://www.more2.com/blog/podcast-neil-campbell-chief-growth-officer-at-smol) [![](https://www.more2.com/hs-fs/hubfs/Blog%20images%20(2).png?height=630&name=Blog%20images%20(2).png) ](https://www.more2.com/blog/how-to-optimise-your-paid-channels-for-peak) ## [How to optimise your paid channels for Peak](https://www.more2.com/blog/how-to-optimise-your-paid-channels-for-peak) August 2, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) Recent research by Google into [consumer behaviour around Peak](https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/connect-with-early-holiday-shoppers/) has highlighted that the shopping process starts a lot earlier than previous years,... [Read More](https://www.more2.com/blog/how-to-optimise-your-paid-channels-for-peak) [![](https://www.more2.com/hs-fs/hubfs/How%20direct%20brands%20can%20be%20more%20sustainable%20(1).png?height=630&name=How%20direct%20brands%20can%20be%20more%20sustainable%20(1).png) ](https://www.more2.com/blog/how-direct-brands-can-improve-their-sustainability) ## [How direct brands can improve their sustainability](https://www.more2.com/blog/how-direct-brands-can-improve-their-sustainability) July 12, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) It’s a topic at the forefront of both consumers and businesses minds – how can we be more sustainable? Direct brands have a huge impact on the... [Read More](https://www.more2.com/blog/how-direct-brands-can-improve-their-sustainability) [![](https://www.more2.com/hs-fs/hubfs/Mike%20Barry%20Podcast.png?height=630&name=Mike%20Barry%20Podcast.png) ](https://www.more2.com/blog/podcast-mike-barry-sustainable-change-maker-former-ms-sustainability-director) ## [Podcast: Mike Barry, Sustainable Change Maker, Former M&S Sustainability Director](https://www.more2.com/blog/podcast-mike-barry-sustainable-change-maker-former-ms-sustainability-director) June 26, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) The latest guest on our podcast is [Mike Barry,](https://www.linkedin.com/in/mike-barry-9b6ab722/) a Sustainable Change Maker. He's the man behind Marks and Spencer's Plan A initiative and he now... [Read More](https://www.more2.com/blog/podcast-mike-barry-sustainable-change-maker-former-ms-sustainability-director) [![](https://www.more2.com/hs-fs/hubfs/More2%20website%20move%20images/Imported_Blog_Media/GA4%20Image.png?height=630&name=GA4%20Image.png) ](https://www.more2.com/blog/how-to-reduce-your-cart-and-checkout-abandonment-rate) ## [How to reduce your cart and checkout abandonment rate](https://www.more2.com/blog/how-to-reduce-your-cart-and-checkout-abandonment-rate) June 8, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) Abandoned carts or checkouts can be for a multitude of reasons - the buyer may need more time to decide or they simply got distracted. In other... [Read More](https://www.more2.com/blog/how-to-reduce-your-cart-and-checkout-abandonment-rate) [![](https://www.more2.com/hs-fs/hubfs/Nathan%20Podcast.png?height=630&name=Nathan%20Podcast.png) ](https://www.more2.com/blog/podcast-nathan-williams-ceo-mamas-papas) ## [Podcast: Nathan Williams, CEO of Mamas & Papas](https://www.more2.com/blog/podcast-nathan-williams-ceo-mamas-papas) May 12, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) For our latest podcast episode, we spoke to [Nathan Williams,](https://www.linkedin.com/in/nathan-williams-1796b552/) CEO of [Mamas and Papas.](https://www.mamasandpapas.com/)  [Read More](https://www.more2.com/blog/podcast-nathan-williams-ceo-mamas-papas) [![](https://www.more2.com/hs-fs/hubfs/SecretLinen.jpg?height=630&name=SecretLinen.jpg) ](https://www.more2.com/blog/podcast-harriet-mears-molly-freshwater-founders-secret-linen-store) ## [Podcast: Harriet Mears & Molly Freshwater, Founders of Secret Linen Store](https://www.more2.com/blog/podcast-harriet-mears-molly-freshwater-founders-secret-linen-store) April 14, 2023 •[Sophie Colquhoun](https://www.more2.com/blog/author/sophie-colquhoun) For our latest podcast episode, we spoke to Founders of [Secret Linen Store,](https://www.secretlinenstore.com/) [Harriet Mears ](https://www.linkedin.com/in/harriet-mears-7b075916/)and [Molly Freshwater!](https://www.linkedin.com/in/molly-freshwater-908873238/) [Read More](https://www.more2.com/blog/podcast-harriet-mears-molly-freshwater-founders-secret-linen-store) [1](https://www.more2.com/blog/author/sophie-colquhoun/page/1) [2](https://www.more2.com/blog/author/sophie-colquhoun/page/2) [3](https://www.more2.com/blog/author/sophie-colquhoun/page/3) [4](https://www.more2.com/blog/author/sophie-colquhoun/page/4) [5](https://www.more2.com/blog/author/sophie-colquhoun/page/5) [**](https://www.more2.com/blog/author/sophie-colquhoun/page/2)